For the first time, TV is becoming something the viewer can control and use for information and communication on demand, using existing methods of delivery and also emerging mobile technologies. Traditional and new media organisations are turning their attention to the new technologies and content designed to meet this demand. Many companies, such as the BBC, have built divisions dedicated to interactive television and are demanding new media professionals to lead them. This degree is designed to produce industry-ready graduates with first-hand experience in delivering interactive content, while equipping them with transferable skills and knowledge.
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as part of our continuous improvement process.